Marketing Analyst

LivCor, a Blackstone portfolio company, is a real estate asset management business specializing in multi-family housing. Formed in 2013 and headquartered in Chicago, LivCor is currently responsible for a portfolio of over 300 Class A and B communities comprising more than 100,000 units in markets across the United States.

 

Our business is focused on making real estate more valuable. But for us, it’s more than that. It’s people first, community always. It’s a life-filled career, not just a career-filled life. It’s doing good work, with good humans, and making a difference. It’s excellence in all its forms. Ultimately, we create great places to work, live, and grow. We do that by focusing on leaving people – and places – better than we found them.

 

Whew! Still with us? Cool. Let’s talk about where you’d fit in:

 

The Marketing Analyst supports the strategic development, assessment and management of marketing programs implemented in partnership with management companies within a national portfolio. The Marketing Analyst is expected to maintain weekly, monthly and quarterly reporting of c marketing performance to develop a comprehensive understanding of the multifamily portfolio’s marketing efforts, submarkets and notable market trends. The Marketing Analyst will be involved in the assessment of marketing and leasing performance of third-party operators, evaluation of sales efforts (based on reported data) and an integral component of budgeting for marketing spend.

 

Only read further if you are:

 

• Kind
• Humble
• Honest
• Relentless
• Smart with Heart

You should be:

 

• Authentic. You do you. Together, we’ll do something amazing.
• A passionate person with a love for real estate and investing; and believes that helping others win is a noble cause, essential to our success.
• An excellent team player who enjoys working with others and has strong interpersonal skills.
• Highly motivated, energetic, and organized
• Gumby. Things change.

What you will do:

 

• Responsible for collaboration with transactions team for new acquisition onboarding, setting kickoff calls, go-live auditing, collection of initial ad mixes and other acquisition related items as needed.
• Responsibility for auditing and maintaining marketing attributes in CorView with the FSS team and assisting with other data-related functions in support of the marketing function.

• Responsibility for marketing related auditing across the LivCor portfolio and ownership of corrective processes in partnership with the marketing advisors.

• Maintains marketing asset management of a sub-set of the LivCor portfolio in partnership with the marketing advisor overseeing the region at large, participating in the marketing advisory process for said sub-set.

• Maintains competitive community set (inclusive of internal record-keeping and Chatmeter) for the LivCor portfolio updating community set as needed based on the requests of marketing advisors and/or asset management.
• Management of the LivCor portfolio’s local listings landscape, auditing, correction, and advising on appropriate NAP(U) consistency and working with partners to coordinate.
• Monitors social media/feedback on behalf of both marketing and revenue to track and provide guidance as it relates to reputation management; coordinates with appropriate colleagues to identify celebrations, risks, and opportunities.
• Accumulates data/reporting from third party software (CRM & LMS solutions) monthly.
• Supports the marketing advisor team in updating and maintaining historical data as it pertains to advertising and sales performance for each asset, organized by various categories.

• Retrieves and analyzes financial and operational data from Essbase, PBCS, Rentlytics, Yardi, YieldStar, OneSite, OneNote, Axiometrics, MPF, BLS and other commonly used LMS software.

• Some travel required. Travel would be oriented around industry related conferences/knowledge acquisition opportunities and/or portfolio visits.
• Divides time between planned projects and urgent matters. Expects new issues on a weekly basis and responds with energy, collaboration and speed.

• Excels in an environment with constant change. Adapts, performs and invites additional job responsibilities as LivCor develops.
• Contributes to the education and development of the marketing team.

The right candidate will be a marketing subject matter expert with experience in the following:

• Strong analytical skills with a knowledge of and mastery of multifamily marketing tactics and systems a desire to learn in areas with needed development.
• Understanding of multifamily tools such as ILS advertising, CRM systems/lead management systems, call sequencing, local listings management, and more
• Detailed auditing capabilities and attention to specific nuance
• Documenting processes.
• Solving problems and quantifying results.
• Working in a fast-paced environment with changing deadlines.
• Strong oral and written communication skills.
• Engaged and collaborative team player with high energy and strong analytical thinking.

What you should have:

 

Bachelor’s degree preferred. Minimum of 1-2 years of experience in real estate marketing required. A focus in analysis preferred. Candidate must be proficient in excel, online research, and knowledge of marketing plans. Candidate must have proven track record of providing high quality support and completing tasks.

 

What we offer:

 

We know that if we take care of our team everything else will fall into place. We aren’t perfect, but we will try to set very clear expectations, always let you know where you stand, and do everything in our power to help you get where you want to go.

 

Our culture and values matter to us. A lot. We’re definitely not serious but we take this stuff seriously, if you get what we mean. We want a place that is an ego-free zone. A place where good people do good things together. It shouldn’t be rocket science in workplaces, but for some reason it still is? We’re absolutely determined to be different, and we think we’re doing a pretty good job at it. We have a CEO who makes fun of himself, and who will encourage you to tell him when he is wrong. In fact, he needs people to – we all do. Supportive challenge is good, it’s how we get better. We like getting better. We also love diversity, of all kinds. We need people who look, sound, speak, love, and exist differently from one another. This isn’t at the end of this paragraph because it’s an afterthought. It’s SO important to us we want it to stand out.

 

Right. On to the technical stuff that we know matters to you. We offer competitive pay that is commensurate with the market and relevant experience, and a full slate of benefits that even includes things like paid parental leave.

  

If any of this sounds interesting, then maybe we are a fit. Life is too short to work with people you don’t like. So whatever you do, don’t make that mistake.

 The LivCorian Values

 

1. Be you. Be Real. Be Open. You do you. Together, we will do something amazing.
2. Care, Always. We don’t want to let anyone down.
3. Courageously Curious. We love to learn, even when it hurts.
4. Help Others Win, Be A Good Neighbor. This is about ‘We, not Me.’
5. Relentless Hustle, Heart & Humility. Work hard. Be Kind. Make Better.

 

A few of the people you will work with:

 

EEO Statement

Our company is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Our employment decisions are based on individual qualifications, job requirements and business needs without regard to race, color, marital status, sex, sexual orientation, gender identity and/or expression, age, religion, disability, citizenship status, national origin, pregnancy, veteran status and or any other legally protected characteristics. We are committed to providing reasonable accommodations, if you need an accommodation to complete the application process, please email us.