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Marketing Manager - Retail Leasing

Salary
<$75,000
Employment
Full Time
Real Estate Field
Location
Atlanta
 GA
Postal Code
30326
Country
United States

This job is no longer active.

Description


Join Franklin Street - the fastest growing commercial real estate firm in the Southeast!

At Franklin Street, we achieve success with a collaborative company culture hiring top professionals sharing our value for integrity, hard work, and accountability.

We are currently seeking a Marketing Manager for our Retail Leasing line of business! The Marketing Manager is accountable for all marketing initiatives while following corporate guidelines. This role will have a dual reporting structure primarily to the line of business and secondary to the corporate marketing leader.

Accountable For:

  • Responsible for the creative development and execution of brand and marketing strategies to drive brand awareness and opportunities for line of business
  • Create, maintain, and evaluate analytics reporting across multiple platforms and extract, report key insights
  • Accountable for creation and maintenance of promotional materials and collateral
  • Serves as a liaison between the line of business and corporate marketing
  • Ensures that all branded materials are consistent with corporate marketing guidelines
  • Identifies opportunities for public relations, including articles, awards, podcasts, events, etc.
  • Develops, schedules, and coordinates campaign related content
  • Consistently reaches out to sales agents to plan for collateral needs
  • Creates design projects including, but not limited to printed deliverables such as direct mail, email blasts (such as newsletters, property promotions and event invitations), flyers, pitches, PowerPoint presentations, etc.
  • Develops promotional materials using footage and photography into virtual tours, videos, and print materials
  • Executes the design of high-level custom business proposal templates and marketing collateral for Franklin Street s business development, sales, and leasing initiatives.
  • Maintains company database by adding or verifying contact information. Manages e-blast tracking spreadsheets.
  • Manages social media channels, engagement, analytics, ads, etc.
  • Collaborates with internal team members and manages external agencies and vendors
  • Acquires knowledge on industry trends and competitors and leverages to deliver marketing impacts
  • Assists in the creation and adherence of the line of business s marketing budget
  • Collaborates with corporate departments on the line of business s recruiting marketing initiatives
  • Other duties as assigned

Knowledge, Skills and Abilities

  • Strong work ethic aligned with our core values of integrity, hard work, accountability, collaboration, innovation
  • Experience employing a variety of marketing communication vehicles including web, email promotion, and traditional services and product collateral
  • Proven time management, organizational and prioritization skills
  • Attention to detail in composing and proofing content and materials
  • Self-starter and ability to prioritize and complete work with little or no supervision
  • Creative and proactive problem solver
  • Prior experience or coursework in commercial real estate is preferred
  • Proven technical writing skills in developing campaign related content

Education and Technical Requirements

  • Bachelor s degree in Marketing field, or equivalent experience in a marketing or communications role
  • Experience with design software, particularly Adobe InDesign, Photoshop and Illustrator
 

Job Sector


 

Experience


2+ to 5 years


This job is no longer active.

Marketing / Communications Retail Atlanta Full Time GA Corporate Services, Leasing, Marketing Marketing Manager - Retail Leasing other